Why I Create Quality Products—Because I Don’t Believe in Junk

Why I Create Quality Products—Because I Don’t Believe in Junk

I’ve never been one for throwaway fashion. You won’t find me chasing every trend or stocking up on things that fall apart after a few wears. It’s just not who I am. I’ve always believed that if you’re going to spend money on something—whether it’s a bag, a jacket, or a pair of shoes—it should be made well and built to last.

That belief is at the heart of everything I create.

I’m not a fashion snob. I don’t care about labels for the sake of status. What I care about is craftsmanship, function, and integrity in design. When I design a handbag or develop a product, I think about how it will hold up not just next season, but five years from now. I want you to carry it again and again—and still love it.

To me, quality isn’t about being fancy. It’s about respect. Respect for the materials, for the people who make the product, and for the person buying it. Fast fashion may be convenient, but it often comes at the cost of poor construction, waste, and products that are meant to be replaced rather than appreciated.

That’s not the kind of work I want to put into the world.

I create what I would want to use—pieces that feel good in your hands, that work hard in your day-to-day life, and that get better over time. Quality over quantity, always.

Because life is too short—and the planet too precious—for junk.

Thanks for following along on the journey. Here's to fewer, better things.